About

Good work is built on good relationships.

Maybe my services are exactly what you’re looking for. Great! But will you like working with me? That’s equally important.

My approach is…

Collaborative

I love working alongside my clients and value the creativity we each bring to the table. Building on each others’ ideas is a great feeling.

Learning-led

There’s always more to learn. The best way to do that is experimenting, iterating, and welcoming feedback.

Results-oriented

Time is valuable. Let’s make sure we’re using it wisely by setting goals to work toward.

Data-driven

You’re rarely starting from scratch. Whether quantitative or qualitative, I look to data and insights to make smart choices.

Human-centered

I believe success stems from understanding the humans behind the numbers—your team, your customers, and your stakeholders.

My story.

I aspire to be a multi-hyphenate generalist extraordinaire. After decades of seeing my enthusiasm for the new as a lack of focus, I had an aha: it’s actually a thirst for learning and the fuel for my creative fire.

Content marketing and freelance work give me the extraordinary opportunity to partner with creative thinkers across a wide range of industries. That wide-ranging experience gives me the perspective to draw inspiration from uncommon areas.

LinkedIn has the details, but here are the highlights of my resume so far:

  • Content Marketing Manager at IDEO U

  • Founder of a jewelry and ceramics business

  • Senior Public Relations Manager and Editor at Yelp

  • Communications Coordinator at Charlotte Regional Visitors Authority

  • Marketing and Social Media Assistant at the Levine Museum of the New South

  • Sales Associate at Pottery Barn (I stand by the immense value of retail sales experience)

  • Renaissance Festival Wench and Events Intern at the City of Gainesville (true, character-building story)

  • Freelance work with entrepreneurs, podcasters, architects, lawyers, software developers, and more

Outside of work, but inextricably linked to it, I’m a mom of two, a lover of beautiful spaces, a hobby tryer-outer, a seeker of new experiences, and an enjoyer of the outdoors.

I love nothing more than a deep conversation and a good brainstorm. Experiencing real human connection — and facilitating it for others — is an amazing feeling. Maybe it sounds a little woo-woo, but that’s kind of what it’s all about, right?