Services

Let’s give them something to talk about.

I offer a free 30-minute consultation to learn about your goals and see if my services are a match. If we decide to work together (yay!), I’ll craft a statement of work to clarify the scope of the engagement. 

Brand Messaging

What: Establish a foundation for how to talk about your brand and the value you deliver.

Why: So your communications are clear, consistent, and effective.

How: We’ll start with a discovery call to understand you, your business, and your audience. Customer interviews or competitive research may be a helpful addition. Then I’ll draft messaging for us to workshop together along with guidance on how to implement it.

Could look like:

  • Customer personas and pain points

  • Brand and offer positioning

  • Messaging pillars

  • Brand voice and tone

  • Template copy

Content Marketing

What: Craft and/or execute a content strategy across multiple channels and mediums.

Why: So you save time and see more impact by focusing on the content that will help you reach your goals.

How: We’ll start with a discovery call to understand you, your business, and your audience. A content audit and competitive research rounds out a clearer picture. I’ll write up a content strategy based on that foundation, we’ll workshop it together, then create a plan to put it into action.

Could look like:

  • Content audit

  • Content strategy and plan

  • Project management and execution

  • Digital event and podcast production

  • Sourcing content creators and collaborators

See content marketing samples.

Writing

What: Long-form, short-form, and everything in between.

Why: So you can translate big ideas into copy that educates, entertains, engages, and inspires.

How: I’ll work from a brief you provide or create one for you to approve. Once we determine a deadline, I’ll deliver a draft to and revise and refine based on rounds of reviews with you and stakeholders. Tools that can be helpful include SEO research, inspiration examples, and brand voice guides.

Could look like:

  • Case studies

  • Blog posts

  • Interviews

  • Thought leadership

  • Website copy

  • Email and social copy

  • Sales enablement

See writing samples.